I have been a reader of the New Yorker for more then half a century and I always treasured the tremendous visual equity of its design. During its long life, many technological developments happened in the typographical field. Type design and typesetting became more accurate, but these technical innovations were not reflected in the magazine.
When we were asked to redesign the New Yorker, we immediately discarded the idea of a complete restyling and focused instead on the notion of restoration, as we would have done on an historic building damaged by years of bad weather and other calamities.
So we looked at every detail of the magazine, evaluated its merits and kept or changed them whenever necessary, with better alternatives. Therefore we changed many details, from the basic typeface, to the basic grid (it had not existed before) to maintain consistency throughout the magazine. We introduced color to better highlight certain sections and consolidated the structure for better legibility and appearance.
In the end, the magazine looked like a New Yorker after a shower.